The latest must-have accessory is a “stop-scrolling bag” – a tote packed with analog activities like watercolors and crossword puzzles. We spend hours glued to our screens. “Analog bags,” as they’re also called, are one way millennials and Gen Zers are reclaiming that time. “I basically just put everything I could grab for instead of my phone into a bag,” including knitting, a scrapbook and a Polaroid camera, says Sierra Campbell, the content creator behind the trend.
The 31-year-old keeps one bag at home in Northern California, carrying it from room to room, and another in her car. The trend has quickly spread on social media, part of a bigger shift to unplug. Roughly 1,600 TikTok posts were tagged #AnalogLife during the first nine months of 2025 – up over 330% from the same period last year, according to TikTok data shared with Axios.
“It speaks to an incredible desperation and desire for experiences that return our attention to us, that fight brain-rotting, that are tactile … that involve creating over scrolling,” says Beth McGroarty, vice president of research at the Global Wellness Institute.
i mean strong emotions lead to collective change. telling a person they should Not express all this emotion and Not talk about it like they do just isolates the person into not feeling it’s a big trend. also increases self-shaming. then it never happens for those who obviously have been unsuccsessful so far. /info
did you mean this comment to go to a different thread? cause my comment has nothing to do with anything you’ve said.
no, i mean you’re critizising the way a societal change is happening and i add some thoughts to that.
what did i criticize specifically?
i sense a /neutral tone is important to add from me. i come in peace ✌️
so specifying it’s others wrong for being on their phone so much is a critique
when did i say that specifically? can you quote it for me?
are you an AI asking to be trained or something? your entire post culminates in that it’s people’s faults for not doing better, phones not being the issue and these analog bags being kinda moot.
i don’t wanna comment anymore incase you take my posts antagonistically, i think we’re reading differently. no offense meant! have a good day