Yeah but it lets people feel like they’ve boycotted. Which isn’t coddling/faux activism so much as it is starter-activism. We don’t want activism to seem hard… even though we know that effective activism pretty much requires meaningful changes to behaviour which often brings discomfort. People are really out of practice and our goal is getting people into the habit

Further proof that being “cancelled” isn’t a thing, never has been.

Sure, a tiny few experience legal consequences for illegal actions. But in general, cancellation is just not a thing.