Why? Greed.
And they’re not even shy about it.

I made this comment some time ago on another thread about YouTube ads.
With the sheer number of concurrent users, worldwide, 24/7, YouTube could show one ad every three or four videos, and still make a mind boggling amount of money.
But if some money is good, more must be better, right?

I would complain, but to be honest, I’ve been reading every issue (digital) for free for years via my library.

::slow clap::
Well played, friend. Well played.